Large scale brand projects were I was involved in building styleguides and templates.
CRM email style guideline for Photobox
As part of the re-branding of the Photobox brand I was asked to help out with designing and sharing the new email brand guidelines for the CRM team. I worked alongside the UX team so that these guides were also consistent with the Design System that they were building for the onsite content.
My Holiday Countdown
A suite of 14 emails that showed the entire customer journey from booking confirmation to pre-departure email. Each email would showcase a particular step on the path to the eventual flight that the customer would take, with dynamic content loaded into each email from external sources.
